Lumin is an easy, effective, and affordable men’s skincare brand sold internationally online and in-stores at Target, CVS, and Walmart.
As Art Director, I was responsible for conceptualizing and overseeing the execution of seasonal/holiday campaigns and evergreen content across web, social media, and advertising, as well as e-commerce photography used internally and with third-party sellers.
REBRAND, 2023
Art Director: Vivian Loh
3D Artist: Mike Windle
Photographer: Kevin Kim
Producer: Amanda D’Egidio-Felix
PREVIOUS BRANDING, 2022
